Advertising Disclosure

At BD Real Estate Limited, transparency is fundamental to our Nordic-inspired approach to business. This disclosure provides comprehensive information about our advertising relationships, affiliate partnerships, and how we maintain editorial integrity while supporting our services through various commercial arrangements.

Last updated: July 2025

Affiliate Relationships and Partnerships

Affiliate Programme Participation

BD Real Estate Limited participates in select affiliate programmes with trusted partners in the property and financial services industry. When you click on certain links or engage with recommended services, we may receive compensation.

Important: This compensation never influences our professional advice or property recommendations. All suggestions are based solely on your best interests and our professional assessment.

Commission-Based Partnerships

Mortgage Brokers

  • • Commission on successful mortgage applications
  • • Transparent disclosure before referrals
  • • No cost increase to clients
  • • Multiple broker options provided

Insurance Providers

  • • Property insurance partnerships
  • • Referral fees for successful policies
  • • Competitive rates maintained
  • • Independent comparison encouraged

Legal Services

  • • Solicitor referral arrangements
  • • Conveyancing service partnerships
  • • Quality-based selection criteria
  • • Client choice always prioritized

Technology Partners

  • • Property search platforms
  • • Digital service providers
  • • Software licensing agreements
  • • Enhanced service delivery focus

Product Recommendation Policies

Our Commitment to You

  • • All recommendations based on professional assessment
  • • Multiple options presented when available
  • • Clear disclosure of any financial relationships
  • • Your best interests always take priority
  • • No obligation to use recommended services

Quality Standards

We only partner with organizations that meet our strict quality standards and share our commitment to client service excellence. Regular reviews ensure continued alignment with our values.

Financial Relationship Transparency

We believe in complete transparency about our financial relationships. All affiliate partnerships are disclosed either verbally during consultations or in writing when recommendations are made. This ensures you can make informed decisions about the services you choose to engage.

Sponsored Content and Paid Promotions

Sponsored Content Identification

Clear Labeling

All sponsored content, paid promotions, and advertisements are clearly labeled as such. We use terms like "Sponsored," "Advertisement," or "Paid Partnership" to ensure transparency.

Editorial Independence

Sponsored content does not influence our editorial decisions or property recommendations. Our professional advice remains independent and focused on your best interests.

Brand Partnership Disclosures

Property Developers

Marketing partnerships with select developers are disclosed when relevant

Financial Services

Promotional arrangements with banks and lenders are transparently communicated

Service Providers

Collaborations with surveyors, contractors, and other professionals are disclosed

Content Authenticity Guarantees

Our Promise to You:

  • • All content reflects genuine professional opinions
  • • Sponsored content maintains educational value
  • • Client testimonials are authentic and uncompensated
  • • Property recommendations based on merit, not payment
  • • Editorial integrity preserved across all content

Third-Party Advertising Networks

Display Advertising Networks

Google AdSense

We use Google AdSense to display relevant advertisements on our website.

  • • Property and finance-related ads
  • • Interest-based targeting
  • • Cookie-based personalization
  • • User control options available

Industry Partners

Select industry advertising partnerships for relevant service promotion.

  • • Property portal advertisements
  • • Financial service promotions
  • • Local business partnerships
  • • Quality-vetted advertisers only

Behavioral Targeting Disclosure

How Behavioral Targeting Works

Third-party advertising networks may use cookies and similar technologies to collect information about your browsing behavior to display more relevant advertisements.

Data collected may include: Pages visited, time spent on site, search queries, geographic location, device information, and interaction patterns.

Cookie Usage for Advertising

1

Advertising Cookies

Track user behavior to deliver personalized advertisements based on interests and browsing patterns.

2

Analytics Cookies

Measure advertisement effectiveness and user engagement to improve advertising relevance.

3

Third-Party Cookies

Allow advertising partners to track users across multiple websites for cross-platform advertising.

Ad Personalization Practices

Advertisement personalization helps ensure you see relevant content related to property services, mortgages, and related financial products. This targeting is based on your expressed interests through website interactions and general demographic information, not sensitive personal data.

Your Rights and Advertisement Controls

Ad Preference Management Options

Cookie Controls

Manage your cookie preferences to control advertising data collection and personalization.

  • • Accept or reject advertising cookies
  • • Modify preferences anytime
  • • Browser-level cookie controls
  • • Third-party opt-out options

Google Ad Settings

Control Google advertising personalization through your Google account settings.

  • • Ad personalization toggle
  • • Interest category management
  • • Demographic targeting controls
  • • Cross-device advertising settings

Opt-Out Procedures

How to Opt Out

  1. 1. Visit our Cookie Policy page to manage preferences
  2. 2. Use browser settings to block advertising cookies
  3. 3. Access Google Ad Settings for Google advertising opt-out
  4. 4. Contact us directly for additional opt-out assistance

Impact of Opting Out

Opting out of advertising personalization may result in less relevant advertisements but will not affect the core functionality of our property services or professional advice quality.

Data Collection for Advertising Purposes

For advertising purposes, we and our partners may collect:

Browsing Data:
  • • Pages visited
  • • Time spent on site
  • • Click patterns
  • • Search queries
Device Information:
  • • Device type
  • • Operating system
  • • Browser version
  • • Screen resolution
Location Data:
  • • General geographic area
  • • IP-based location
  • • Local market relevance
  • • Regional preferences

Rights Under Privacy Regulations

Under applicable privacy laws, including GDPR and UK data protection regulations, you have the right to access, rectify, erase, or restrict processing of your advertising data. You also have the right to data portability and to object to processing for advertising purposes. Contact us to exercise these rights or for more information about our advertising data practices.

Commitment to Transparency

This Advertising Disclosure represents our commitment to maintaining transparency in all commercial relationships while providing you with valuable property services. We believe that clear disclosure of our advertising relationships builds trust and allows you to make informed decisions.

We regularly review and update our advertising practices to ensure compliance with industry standards and regulatory requirements. Any significant changes to our advertising relationships or policies will be communicated through updates to this disclosure.

For questions about our advertising practices, to report concerns, or to request additional information about specific partnerships, please contact us through the channels provided on our main website.